Who Will Be Asia’s Next New Food Hero?

Food Hero, Asia’s Next New Food Hero, Asian Food Channel

Are you excited to know Who Will Be Asia’s Next New Food Hero? Asian Food Channel’s and Food Network’s next new Food Hero is set to return in May 2015. Two talents will be selected and given the opportunity of a lifetime to star on either Asian Food Channel or Food Network.

Interested participants can visit www.foodhero.asia and sign up for the Food Hero mailing list. Registrants will receive the latest updates and exclusive content related to the competition before it opens to public on 11 May. From 11 May – 28 June 2015, aspiring talents will be able to download the new Food Hero application where they can upload video entries of themselves preparing and presenting a culinary dish or introducing their favorite dishes.

After submitting video entries, five promising entries will be shortlisted by the Asian Food Channel and Food Network team based on their personality, on-screen appeal and their ability to create engaging and creative content. The shortlisted entries will subsequently participate in a series of online culinary and travel-themed challenges.

Four finalists will then be selected and flown to Singapore where they will compete against each other in challenges that will showcase their hosting and cooking ability. Their performance in these challenges will finally determine who will be Asia’s new Food Heroes. The two winners will be announced in September 2015.

In 2014, Sarah Benjamin from Singapore and Michele Lean from Malaysia beat over 270 applicants to win the Food Hero title. Sarah starred in Must Try.

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