Roasters Chicken Run contributed to Food Aid Foundation


It was a meaningful Sunday, more than 2,500 runners were seen running for a great cause. Kenny Rogers ROASTERS (KRR) contributed RM66,000 to Food Aid Foundation through its 11th ROASTERS Chicken Run (RCR) at Sunway Lagoon on 24th May 2015. 


Enthusiastic participants from all walks of life flooded the grounds of Sunway Lagoon as early as 6.30 am in the morning, followed by an energetic warm-up session together with the Celebrity Fitness team before they proceed with the run according to their respective categories.

Mr. Rick Chee (first from the right), Founder of Food Aid Foundation receives RM 66,000 from Dato’ Francis Lee (second from the left), Group Executive Director of Berjaya ROASTERS (M) Sdn Bhd; witnessed by Mr. Lee Siew Weng (first from the left), Senior General Manager of Berjaya ROASTERS (M) Sdn Bhd. 

Funds from the ROASTERS Chicken Run 2015 will be contributed to Food Aid Foundation through 2,000 sets of Kenny’s Chicken Meals to approximately 20 charitable homes for both the young and old. Meanwhile, the remaining funds will be utilized to purchase ingredients and groceries to other homes which are also supported by Food Aid Foundation.


Food Aid Foundation is a non-profit organization that operates as a food bank which provides basic food to charitable homes, rehabilitation centres, feeding centres, poor families and destitute.

To date, the ROASTERS Chicken Run has successfully raised more than RM600,000 for a variety of charitable organizations and homes such as Little Yellow Flower Foundation, Tabung Kebajikan Pesakit HUKM, Pediatric Unit HUKM (Oncology), Unit TUTUR – Aural Rehabilitation Centre for Hearing Impaired Children together with Yayasan Budi Peyayang Malaysia and House of Joy and Faith, Yayasan Sunbeams Home, Rumah Juara, Rumah Kanak-kanak Tengku Budriah, Rumah Sayangan, Malaysian National Kidney Foundation – Dialysis Treatment for the Young, Rumah Hope, Rumah Kebajikan Anbu Illam, Rumah Charis Ti-Ratana Welfare Society, and Tabung Kebajikan Pesakit PPUKM – Young Diabetic Patients.


The ROASTERS Chicken Run 2015 was made possible with the support from the co-organiser, Sunway Lagoon. Supporting partners who make this run possible also include Groupon, 100 Plus, BCard, Berjaya Hotels & Resorts, High 5, Celebrity Fitness, Unilever Food Solutions, Starbucks, Sports Toto, Salonpas and RockTape.


The ROASTERS Chicken Run is one of the many initiatives in the Kenny Rogers ROASTERS Community Chest Campaign, established in 2005 in aid of the less fortunate. For more information about Roasters Chicken Run, please visit www.krr.com.my

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